A lot of spam has been slipping by Gmail recently and almost all of it is using this odd technique of grabbing the reader's attention using a bogus news headline that sounds like it
could be true because it's topical and relevant. For instance, this morning I got one that read "Barack Obama Drops Out of Presidential Race." Obviously not true, but it would certainly grab some attention.
Another read "Angelina Jolie Dies In Miscarriage." Others:
- Pope killed by assasin in Vatican City
- Nicole Kidman loses baby in miscarriage
- Michael Jackson Dies in Bed
- Muhammad Ali dies at 71
- Local waiter caught spitting in food
- American prisoners beheaded in Iran
- Ninja attack in New York Times Square
(Love that last one.) And, of course, if you open any of these up, you'll see an ad for a discounting iPod or any other standard spam nonsense.
The technique's not really completely new, as spammers have often ripped real headlines in order to get past spam filters. My question is: why is this still working? Why are Gmail's filters missing so many of these?
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