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May 14th, 2001

The Uncrustables

If you’re like me, you might think that the kids have it pretty good nowadays. They get cell phones before they’re 10, they have computers from day one on, and of course, they have Jackass.

But if you want real proof that kids have it good, check out this thing from Smuckers: Uncrustables. It’s a prepackaged peanut butter and jelly sandwich with the crust already removed! Now, I know it’s temptuously easy to just purchase a prepackaged food item, but come on – how long does it take to make a PB&J sandwich?

What is also scary about this product is that it’s frozen. Yep – you buy it hard as a brick, and just let it thaw over the course of the day (from lunch packing time to lunch eating time.) The thing looks really scary, but I think it says a lot more about what’s going on in the world today. Heck, when we don’t have time to make a sandwich – arguably one of the simplest things to make – we might want to rethink this stuff. -pm

Posted in Food and Beverage

FROM: Ryan
DATE: Monday May 14, 2001 -- 8:37:12AM
And I thought Smuckers' Goobers (PB&J in one jar) was bad!

FROM: Terry M.
DATE: Monday May 14, 2001 -- 8:58:07AM
That's digusting. This might even be worse than that Campbell's soup "instant soup" (or whatever they call it).

DATE: Monday May 14, 2001 -- 9:18:36AM
It's Monday, your 7 year old has a field trip you have forgotten about. He needs 2 snacks and a lunch that can be tossed (no stuff to remember to bring home) you have exactly 10 minutes to get him to the field trip bus and another kid to get out the door, while you are trying not to be late for work. God I love Luchables and would prob. buy Uncrustables (for the Princess of Picky). Of course, if I was better organized.. yada yada yada but I'm not and will probably never will be!!!

FROM: Robert
DATE: Monday May 14, 2001 -- 9:24:03AM
These approximations of "the real thing" are getting quite out of hand. No machine could make me a PBJ as good as the ones my mommy makes, anyway.

FROM: Ryan
DATE: Monday May 14, 2001 -- 10:18:12AM
Kim -- Good point. As far as I know, that's one of the situations few of us here have experienced! :)

I remember my mom's PB&J's being one of my favorites -- she always put just the right amount of each on there: so that when you squeezed the bread, it started to ooze out of the sides. Mmmmm... I still haven't been able to duplicate that exact formula yet.

FROM: mel
DATE: Monday May 14, 2001 -- 10:55:55AM
No time to make a sandwich? Come on. It takes less than five minutes. If it's that bad, consider losing the job or cutting down the hours or something. Or stop having kids.

Besides, those things have got to taste AWFUL. Nothing is grosser than bread that has defrosted. It has a nice sog to it that can't be replicated any other way.

FROM: Robert
DATE: Monday May 14, 2001 -- 11:22:14AM
Is it just me, or does anyone else think Uncrustables look like flattened-out chicken pot pies?

FROM: Robert
DATE: Tuesday May 15, 2001 -- 12:33:31PM
It's a day later and these abominations still haunt me.

FROM: Jessica
DATE: Thursday May 17, 2001 -- 1:21:39AM
I first saw these last semester at the elementary school I work at. They pass them out to the kiddies who do not want the hot lunch. When I was in elementary school and someone did not want the hot lunch, the lady threw white bread, a little plastic cup of peanut butter, and a jelly packet on a tray, and made them make their own darn sandwich. With a spork no less!

FROM: Robert
DATE: Thursday May 17, 2001 -- 8:20:18AM
You can't cut your wrists with a spork.

DATE: Saturday July 28, 2001 -- 11:29:52PM
All of these comments are very interesting but it doesn't sound like any of you have actually tried one of these things. Well, I picked up a case at Walmart Super Center and I couln't believe how good it was. Mom is fired!

FROM: Frank
DATE: Monday August 6, 2001 -- 11:18:08AM
I actually tried one of these this Saturday at the golf course. Shocking yes at a golf course snack shack. It was awesome. The bread was fresh and other than just a little too much peanut butter it was great. Highly recommend it. Don't knock it until you try it.

FROM: Matt
DATE: Tuesday August 7, 2001 -- 2:07:20AM
Lazy Bastards!

FROM: Brad
DATE: Wednesday September 26, 2001 -- 1:38:28AM
You all can kiss my ass! Where can I get these things!?

FROM: Carrie
DATE: Saturday November 17, 2001 -- 11:29:24AM
I have seen Uncrustables at Costco. My kids get them at school and are screaming for them at home too. They are a life-saver!

FROM: cheryl
DATE: Monday January 28, 2002 -- 12:25:13 pm
we have them at my high school and they TASTE GREAT!!

FROM: Danny
DATE: Thursday February 28, 2002 -- 12:07:43 pm
My kids (5 and 2) love the real thing, but when we travel or they go to a friends house for the day, I rather thay eat these than McDonald's nuggets and fries. They love the taste too. Buy them in the 10 pack, and they will cost between 40 and 60 cents each. Good value and good taste.
*this is not a paid endorsement.

FROM: tony
DATE: Friday March 15, 2002 -- 9:02:43 am
you all suck i have been awake since 96 and i aint sleeping

FROM: Derek
DATE: Monday July 15, 2002 -- 9:55:33 pm
I am arguably one of the laziest people. I am 30 and find uncrustables to be fantgastic. Especially when I am working from home and in the middle of a big project. I have even had them frozen on a hot day....

FROM: Jesse
DATE: Wednesday August 14, 2002 -- 10:56:01 am
I work at Smucker's. I've only been here for 3 months and I hadn't ever heard of Uncrustables until I started. I tried them, honestly thinking they were gross. They aren't. The process actually makes the peanut butter enclose the jelly so that the jelly does not leak out, making the bread soggy. The defrosting does not make the bread moist either. Uncrustables are now a weekly lunch item for myself, and yes, I buy them from the local grocery store. The funniest part, executives request them at all meetings and functions! Picture that!

FROM: jason
DATE: Tuesday August 20, 2002 -- 12:58:08 am
They are really good - if you can find them! Grape is especially rare... but isn't there a great big cookie cutter that I can use to cut the circle shape out of a Dad-made PB&J - 50-60cents is not a bargain for a PB&J sandwitch - c'mon. Still, better/cheaper than MickeyDee's.

FROM: Ryan
DATE: Tuesday August 20, 2002 -- 9:29:29 am
Jason -- Yes, there is.

FROM: Paul
DATE: Tuesday August 20, 2002 -- 10:52:27 am
That is quite cool, Ryan. Mmm... Falafeluncrustables.....

FROM: emily
DATE: Friday November 8, 2002 -- 8:57:23 pm
uncrustables are sooooo incredably good so dont eb dissing on them

FROM: jill haller
DATE: Sunday February 2, 2003 -- 7:51:43 pm
where can I but uncrustables?

FROM: Owen
DATE: Monday February 3, 2003 -- 11:53:22 pm
Uncrustables are delicious! We first discovered these at Key Arena, during a Seattle Sonics game. You can find the grape flavor there and it makes a great snack!

FROM: vlm
DATE: Friday February 7, 2003 -- 7:00:13 pm
Still a super-hot topic: The Chicago Tribune put it in a story today. (Registration may be required, but it's free.)

DATE: Thursday February 27, 2003 -- 2:21:21 pm
these are great for when my child has school, play rehearsal and then hockey all in a row, and no time for mickey d stop and i'm at work all day and can't stop back at home to make dinner sack. . he can take the sandwich with him all day and eat it for dinner without complaint of gross, soggy or sticky like the home made sandwiches that can't even last 'til lunch!!!

DATE: Saturday March 29, 2003 -- 10:28:50 am

FROM: Debby in germany
DATE: Saturday March 29, 2003 -- 10:33:28 am
I would love to try one!!
Iīve been living in Germany for 15 years now and the Germans still donīt know what a PB&J-sandwich is. Thanks to our USA-Grandpa and his "care- packages", my kids (5 and 12 yrs) now know how good it is!
Anybody out there willing to send me some Uncrustables? How will they handle 7 days of airmail??

FROM: jeanette
DATE: Thursday May 15, 2003 -- 12:04:46 pm
My daughter had these sandwiches on a flight from Orlando to n.y. and can't wait to buy them . Where can they be bought in Ft. Laud. Fl.

FROM: Paul
DATE: Thursday May 15, 2003 -- 1:02:05 pm
I think they're in aisle 12 of the Publix on Highway 19. Ryan, can you make sure we have them in stock?

FROM: Ryan
DATE: Thursday May 15, 2003 -- 2:39:14 pm
We're running low. Jeanette, you might want to hurry.

FROM: Ella
DATE: Sunday June 15, 2003 -- 1:30:00 am
Wait no more! Uncrustables are rolling out NATIONWIDE in September! I work for the Smuckers' ad agency in New York City and while the product concept repulsed me at first--they are absolutely fabulously delicious! Give them a try! All barriers melted as soon as I tasted one...

FROM: JP Smucker Jr
DATE: Monday October 27, 2003 -- 9:39:32 pm
You can't crust em', so don't even try.

FROM: Chris
DATE: Monday December 8, 2003 -- 9:28:56 pm
Uncrustables are soooooo good! I got to try them during the testing phase, and now that they're in stores nationwide, I always have a box of strawberry jam & peanut butter, and grape jelly & peanut butter uncrustables in my freezer. I don't care too much for the grilled cheese ones, though.

DATE: Saturday October 2, 2004 -- 10:09:25 am
Where can you find them ?

DATE: Saturday January 1, 2005 -- 3:21:01 pm

FROM: Ellie
DATE: Friday February 18, 2005 -- 7:59:13 am
You think that's bad?

Look at this...
Pb & J - in a slice. Can you say "barf?"

FROM: Cap\'n Critical
DATE: Monday May 16, 2005 -- 2:21:07 pm
I'm trying to figure out what the big deal is. Everyone comments on how stupid this product is because it's not that hard to make PB&J. But they're all missing the point. Supermarklets are filled with prepackaged foods designed to make our lives a little easier. No one criticizes them because they're not versions of time-honored classics like PB&J. Uncrustables are passable versions of PB&J sandwiches without having to use silverware or even a plate. Lighten up, everyone.

FROM: Kate
DATE: Thursday August 18, 2005 -- 1:53:00 pm
I'm not really into the whole instant thing, but I have only 10 minutes between my classes which go from 10 am to 3:35 pm and these things are awesome. We could have time to make our own PB&J sandwiches, but we don't usually keep loafs of bread around the house because they hardly ever get eaten. These things are actually really good. The PB&J tastes like it came straight from the jar and the bread is neither soggy nor stale. They're just great to me.

FROM: Ami Hasty
DATE: Friday September 9, 2005 -- 7:03:07 pm
I think the Uncrustables are great, and they have the right amount of filling in them. They can even be a little addictive!

FROM: yesss
DATE: Tuesday September 27, 2005 -- 8:24:44 pm
Yesss, uncrustables are yummy. I can't wait to go out and try to find the grilled cheese ones tomorrow. Yes PB&J Sandwiches are easy to make but Im a college student and Im not going to be able to eat a whole loaf of bread before it gets moldy. uncrustables are easy, yummy, and not messy at all

FROM: Fatmouse
DATE: Friday March 31, 2006 -- 2:35:22 pm
Wow, this blog entry was posted almost five years ago, and looking at all the comments so far....


If your life is so horribly stressed out that you can't take five minutes to make a lousy PBJ sandwich, you are going to die at age 30 from heart failure.

Hint: Make the sandwich the night before, place in plastic bag.

FROM: sarah
DATE: Friday March 31, 2006 -- 9:11:43 pm
kim, im totally w/ u on this one. But the only real problem is, what if you want a quick breakfast? you have to wait an hour or 2 for it to thaw!

FROM: sarah
DATE: Friday March 31, 2006 -- 9:13:18 pm
wal-mart JENNA

FROM: Mark
DATE: Thursday May 4, 2006 -- 1:24:55 am
I just saw these for the first time in a bunch of costco coupons. I am going to get some first chance I get.

FROM: Rahbee
DATE: Thursday May 4, 2006 -- 3:05:21 am
Whats next? Pre-packaged um... well.. errr.

I was gonna say something that hasn't already been prepackaged and make it funny.. but alas, theres nothing that hasn't been prepackaged at one point or another.


Whats next? Prepackaged .... DAMMIT. I forgot.

Yeah I just noticed this was posted 5 years ago , too. Are Uncrustables still around?

FROM: abbey
DATE: Sunday May 7, 2006 -- 3:07:11 pm
speaking of pb&j, have u seen those pb&j cracker sandwiche thingys? sure they've got real penut butter, but they have these little squares that are supposed to tase like jelly; they're really gross.

Sissy October 1, 2006, 4:14 am

I found these things at Costco and they are a life saver. I’m in nursing school so I’m usually there from 8am to about 5 or 6pm. These things make the perfect lunch and the peanut butter really fills me up. Who says they’re just for kids?

PAMom April 23, 2007, 3:31 pm

As a Mom of a child with a peanut allergy, I think these are a great invention. Restaurants that serve these do not need to have preparation areas that get cross contaminated with peanut butter. They just serve them prepackaged leaving making it safer for my son to eat out. It works for me!

... May 8, 2008, 8:37 pm

they had the grilled cheese ones at my middle school today… disgusting!
one sandwich (3.5 oz.) had half the daily reccomdended amount of staurated fat and sodium, plus 310 calories and trans fat. the ingrediants list was about two pages long, and loaded with additives and preservitives. think about that the next time you feed these to your kids…
they were extremely disgusting too. an accquantince noted that if an egde of the “bread” was bitten off and the sandwich was squeezed, the sandwich in question would excrete about a quarter of a cup of neon-orange oil-like liquid.
and now, a closing question: is it really that hard to make a sandwich to begin with?

hippygranma May 16, 2008, 3:12 pm

When I was raising my kids 20 years ago I ground my own flour, made my own bread and granola, grew my own organic vegetables. My kids almost never had candy or soada or junk food and got sick maybe twice. Now my grandchildren eat horrible things like frozen pb&j and corn dogs and are sick all the time. it drives me crazy. What’s the point of eating food-like substances? To make corporations rich?

JP September 18, 2008, 5:15 pm

My son loves them and that’s all that matters.

Jenny November 16, 2008, 4:21 am

I was just eating an Uncrastable about a minute ago and i think they are quite good, i mean i understand its not hard to make a sandwich, but convenience is a good thing in a modern worl such as our own, people are so preoccupied with other things maybe they just dont have time to make a sandwich. I just wished uncrustables used Jif peanut butter instead of smuckers, Jif is the best. and those sandwiches are kind of a pain in the but when you want one right away, and people always expect that you’ll eat those so they neglect to buy normal peanut butter and jelly, which results in me waiting about an hour to eat a sandwich which is really inconvenient, or eating a half thawed sandwoch because i didnt feel like wiating the whole time.

dadzgrl76 August 2, 2010, 9:21 pm


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