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Fred "Rerun" Barry once commented here.

December 11th, 2005

Jaguar

The car commercials that have traditionally annoyed me more than any other are Jaguar commercials. More than the pandering to people with too much money, it was the way they pronounced “Jaguar,” with three syllables. It was like they were purposely trying to be obnoxious by adding a third syllable… “Jag-you-are.” Grrr.

But now I’ve noticed that the commercials no longer use the three syllable pronunciation. It’s now pronounced with only two. And it’s funny how much less obnoxious they seem.

Posted in Cars

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