There are plenty of useless products out there, but when I saw a commercial for the Dawn Power Dish Brush, I realized that a nadir had been reached in the kitchen cleaning industry.
Let’s immediately dispense with the obvious comparisons to… well, look at the picture and you’ll know. I’d rather not say it in mixed company.
Now, let’s discuss the utter uselessness of the product. What is this little device and what does it have to offer? Basically, it’s a dishwashing brush with batteries. Yup, that’s pretty much it. Keep in mind that you still have to hold this brush, it’s just that it… vibrates… for you.
Now, I can show a little tolerance towards stupid products that are made to satiate the truly lazy, but good Lord, if you have enough motivation to stand at the sink and wash dishes, are you really going to save much energy or effort by letting the brush vibrate instead of doing a little bit of scrubbing on your own? And is it really going to do a better job? How does the fact that it moves on its own help it clean corners better than a human could? I highly doubt this is worth the $8 it costs plus the four AA batteries required to power it.
Now if they had a vibrating toilet brush, that would be another story…
Posted in Consumer Commentary