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December 27th, 2000

Intermission Films

Since the drive-in is dead and double-features are extremely rare, a commerical artform known as the “intermission film” has slipped into obscurity.

With similar retro appeal to mental hygiene films, intermission films served as a bumper between movies or at a midway point during a drive-in feature. They almost always were a vehicle to sell items from the concession stand, but were often more creative than the movies themselves. For instance, while watching It’s Intermission Time! Vol. 5 from Something Weird Video (by way of Atomic Books), I saw an intermission film pushing Dr. Pepper. It dated from probably the early to mid-1960’s and featured what I swear was the first rap song ever recorded as a film soundtrack.

One interesting take-off of intermission films that Exhumed Films owns is a bizarre little countdown piece that features animated hot dogs doing the nasty, cocaine-snorting noses with feet, dancing joints, and the answer to how the butter really gets on the popcorn. You’ve gotta see it to believe it.

Personally, I wouldn’t mind seeing a few previews replaced by creative (perhaps retro) spots pushing refreshments. Especially if they involved hot dogs in compromising positions. -ram

Posted in Television, Movies, and Music

FROM: Robert
DATE: Wednesday December 27, 2000 -- 8:58:02AM
I would like to see the commercials before movies totally dumped. It would be good if they had something creative during that time, but silence and abject darkness would be an improvement.

FROM: Paul
DATE: Wednesday December 27, 2000 -- 10:55:40AM
People used to boo and hiss at pre-movie commercials; now they just sit and watch. I still boo. Especially if it's an AOL spot.

Ryan: dancing joints?

FROM: Robert
DATE: Wednesday December 27, 2000 -- 10:58:52AM
People shouldn't just boo during the pre-movie commercials--they should play flag football in the aisles. Or maybe make out or something.

FROM: Robert
DATE: Thursday December 28, 2000 -- 9:40:27AM
Ryan--Check out today's Post Style section. The Reliable Source reports that "Let's All Go to the Lobby" was put on the National Film Registry's list of significant films!

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