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April 28th, 2012

A little secret about Crate & Barrel

They’re not overpriced.

Really.

I grew up knowing very little about Crate & Barrel, but an easy assumption for me to make was that they sold expensive stuff. After all, they were placed in most of my area’s upscale malls: Woodfield, Oakbrook, Old Orchard. And that also meant I stayed away from them until my wife and I started amassing American Express points several years back.

Then we thought, “Let’s splurge!” and cashed in our points for Crate & Barrel gift cards. We soon found that while the store does have some things that are relatively expensive (furniture, mostly), a lot of the housewares are reasonably priced. Definitely not far off from some stuff at Target.

And anyone that uses that much Helvetica can’t be all bad.

Posted in Consumer Commentary

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