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March 9th, 2006

Pakin’

This morning I saw a truck in our neighborhood that belongs to a pest control company. On the side is their motto, “We send pests pakin’!”

For the next hour, I was disturbed and annoyed by their use of the non-work “pakin’.” Now, we’ve all seen plenty of intentional misspellings as marketing gimmicks (Toys backwardsR Us), but this one is different for one reason: I can’t tell if it was intentional or not.

On one hand, could someone really not know how to spell the work “pack?” On the other, what the heck could be the reason for misspelling that particular word in that particular way? When I look at it, I see a word that rhymes with “bacon,” not “lackin’.” If it was intentional, I would much rather they’d done something like, “pak’n,” so that way it would at least be obvious that they meant to do it.

But “pakin'” just looks like they made a typo when they told the van-motto-attacher-guy and couldn’t afford to fix it.

Posted in Everyday Life

FROM: Paul
DATE: Thursday March 9, 2006 -- 9:57:22 am
See, I do see it as "packin'" - that's just my midwestern roots 'der.

I think "pa'k'n'" would be even better.



FROM: Bill
DATE: Thursday March 9, 2006 -- 9:59:46 am
maybe the owner of the company has a last name of pakin and its a play on that?



FROM: Steve A.
DATE: Thursday March 9, 2006 -- 2:44:15 pm
Best guess is they were ed-u-ma-kated in Nawth Kakalaki. And grad-ju-mum-mated the si'th grade.



FROM: aanen
DATE: Thursday March 9, 2006 -- 3:46:03 pm
Maybe it's because when we say packing it sounds like pakin'



FROM: Aaron [E-Mail]
DATE: Thursday March 9, 2006 -- 4:45:43 pm
Maybe they don't think "packin'" is a non-work.



FROM: Joseph
DATE: Thursday March 9, 2006 -- 5:40:23 pm
Well, I've seen snakin' for snacking, and I agree that snack'n would be better, but not snack'n' for some reason--too visually busy?

But if you're going to butcher a word, are there really any rulz?

But, if you're going to follow that the slick adverstising mispelling for pack is Pak, as in Plen-T-Pak, then, why not Pakin'? You're just puttin' a slick mispellin' together with that apostrophe that means a missing letter--I'm sure there's a term for it. If you leave the g on the end, then you have snaking, which is a real word. You don't run into this problem with pak though, as paking is still not a real word.

Either way, the guy who made the sign is a hak.



FROM: Robert [E-Mail]
DATE: Thursday March 9, 2006 -- 9:15:13 pm
Maybe the "C" is missing because you don't "see" the pests anymore.

Maybe they aren't that clever.



FROM: jk
DATE: Thursday March 9, 2006 -- 10:40:28 pm
Yes, I see it as rhyming with bacon, like the stuffed animals made by Dakin.



FROM: Scott
DATE: Friday March 10, 2006 -- 1:11:55 pm
Maybe they're just MORONS!!!



FROM: You\'ve gots to be kidden me
DATE: Sunday March 12, 2006 -- 1:17:00 pm
Gete a life! You needs to worrys about more importent stuff! like do you want fries with that?



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